Added a watsonx AI Companion and Game Center to its fan app for nearly 400 million fans
From IBM Debuts New AI-Powered Features for the Scuderia Ferrari App, IBM, May 2026.6 months agoChecked Sep 26, 2026 Scuderia Ferrari stack · IBM customers
Expanded · Press release · May 2026 · watsonx, watsonx Orchestrate
Added a watsonx AI Companion and Game Center to its fan app for nearly 400 million fans
From IBM Debuts New AI-Powered Features for the Scuderia Ferrari App, IBM, May 2026.6 months agoChecked Sep 26, 2026 Scuderia Ferrari stack · IBM customers
| What |
|---|
| Oct 2026Power interactive fan experiences and race summaries in a mobile app using AI agentsunverified Scuderia Ferrari HPExpanded30% increase in productivity for app product development lifecyclenewsroom.ibm.com |
| Oct 2026Streamline and automate internal hiring and requisition workflowsunverified |
| Sep 2026Installed an IBM z17 mainframe for a new AI Innovation Incubator, extending a 50-year partnership |
| Aug 2026Added three new AI-powered features to the US Open app and site for 14 million fans |
| May 2026Signed a new five-year global deal with IBM to modernize its systems on SAP S/4HANA |
| Mar 2026Turned 50+ years of final-round broadcasts into a searchable AI archive with watsonx |