Who uses what

572 stories · 410 customers

IndustriesConsumer goods

Consumer goods

16 companies, 14 vendors and 22 public stories.

Companies

CompanyStories
Therabody

Providing personalized, science-backed product recommendations to customers, with AWS.

1 vendor
1
EssilorLuxottica

Piloted Joule-powered smart glasses for store associates and field technicians, built in two weeks, with SAP.

1 vendor
1
Colombina

Moved from SAP ECC to S/4HANA Cloud Private Edition across 16 countries in one simultaneous cutover.

1 vendor
1
Tirlán

Built an independent SAP landscape in nine months to separate from Glanbia, across 95+ countries.

1 vendor
1
Grupo Bimbo

Deployed two Copilot Studio audit agents to auditors across 39 countries, with Microsoft.

1 vendor
1
L'Oréal Luxe

Used GPT-Rosalind to map the skin microbiome and brought virtual try-on into ChatGPT, with OpenAI. Also uses Anthropic and Confluent.

3 vendors
3
WHOOP

Rolled out Snowflake CoCo across the entire company, beyond the data team.

1 vendor
2
Signify

Unified observability for the Hue connected lighting platform across cloud, embedded and mobile, with Datadog.

1 vendor
1
Zespri

Connected ERP and operational platforms through Workflow Data Fabric to act on data in real time, with ServiceNow.

1 vendor
1
Mars

Standardized its global workforce on Gemini Enterprise as its primary AI platform, with Google Cloud.

1 vendor
2
PepsiCo

Signed a multi-year deal to migrate onto Google Cloud and use Gemini for supply chain decisions. Also uses Salesforce and Elastic.

3 vendors
3
Mondelēz International

Switched observability to Datadog during its AWS migration, cutting incidents 76%.

1 vendor
1
Land O'Lakes

Signed a multiyear alliance to build its Oz farmer assistant on Azure AI Foundry, with Microsoft.

1 vendor
1
Elior Group

Set up an Agentic AI and Data Factory with IBM to run agents across its countries.

1 vendor
1
Danone

Adopted Databricks as the core data foundation for analytics and AI across its markets.

1 vendor
1
Kimberly-Clark

Consolidated 500+ data lakes into one enterprise data lake on Snowflake in two years.

1 vendor
1

Vendors used

Stories

AdoptedUnverifiedOct 22Therabody uses AWSProviding personalized, science-backed product recommendations to customers.press.aboutamazon.comStory →ExpandedSep 21EssilorLuxottica expanded SAPPiloted Joule-powered smart glasses for store associates and field technicians, built in two weeksSAPStory →Moved toSep 18Colombina moved to SAPMoved from SAP ECC to S/4HANA Cloud Private Edition across 16 countries in one simultaneous cutoverSAPStory →AdoptedSep 2Tirlán uses SAPBuilt an independent SAP landscape in nine months to separate from Glanbia, across 95+ countriesSAPStory →AdoptedJul 28Grupo Bimbo uses MicrosoftDeployed two Copilot Studio audit agents to auditors across 39 countriesMicrosoftStory →AdoptedJun 17L'Oréal Luxe uses OpenAIUsed GPT-Rosalind to map the skin microbiome and brought virtual try-on into ChatGPTL'OréalStory →ExpandedJun 2WHOOP expanded SnowflakeRolled out Snowflake CoCo across the entire company, beyond the data teamSnowflakeStory →ConsolidatedJun 2Signify consolidated on DatadogUnified observability for the Hue connected lighting platform across cloud, embedded and mobileDatadogStory →AdoptedMay 6Zespri uses ServiceNowConnected ERP and operational platforms through Workflow Data Fabric to act on data in real timeServiceNowStory →ConsolidatedApr 22Mars consolidated on Google CloudStandardized its global workforce on Gemini Enterprise as its primary AI platformGoogle CloudStory →Moved toApr 22PepsiCo moved to Google CloudSigned a multi-year deal to migrate onto Google Cloud and use Gemini for supply chain decisionsGoogle CloudStory →Moved toNov 18, 2025Mondelēz International moved to DatadogSwitched observability to Datadog during its AWS migration, cutting incidents 76%DatadogStory →ExpandedNov 12, 2025Land O'Lakes expanded MicrosoftSigned a multiyear alliance to build its Oz farmer assistant on Azure AI FoundryMicrosoftStory →AdoptedNov 5, 2025L'Oréal Luxe uses AnthropicDeployed Claude on its internal AI platform used by 44,000 employees a monthAnthropicStory →AdoptedJul 10, 2025Elior Group uses IBMSet up an Agentic AI and Data Factory with IBM to run agents across its countriesIBMStory →AdoptedApr 3, 2025Danone uses DatabricksAdopted Databricks as the core data foundation for analytics and AI across its marketsDatabricksStory →Moved toUnverifiedUndatedMars moved to Google CloudAutomate core business processes and campaign creation using an AI mission control system.cloud.google.comStory →AdoptedUnverifiedUndatedPepsiCo uses SalesforceStreamline distribution, support, and digital channel enablement for retailers.salesforce.comStory →Moved toUndatedWHOOP moved to SnowflakeMoved its data warehouse from Amazon Redshift and Dremio to Snowflakeleft Amazon Redshift and DremioSnowflakeStory →ConsolidatedUndatedKimberly-Clark consolidated on SnowflakeConsolidated 500+ data lakes into one enterprise data lake on Snowflake in two yearsSnowflakeStory →ConsolidatedUndatedPepsiCo consolidated on ElasticStandardized on Elastic for full stack observability, cutting 55 tools to under 20ElasticStory →Moved toUndatedL'Oréal Luxe moved to ConfluentReplaced an Azure Event Hubs setup with Confluent Cloud for event streamingleft Azure Event HubsConfluentStory →
What
Oct 2026Providing personalized, science-backed product recommendations to customers.unverified
TherabodyAWSAdoptedpress.aboutamazon.com
Sep 2026Piloted Joule-powered smart glasses for store associates and field technicians, built in two weeks
EssilorLuxotticaSAPExpandedSAP
Sep 2026Moved from SAP ECC to S/4HANA Cloud Private Edition across 16 countries in one simultaneous cutover
ColombinaSAPMoved tofrom SAP ECCSAP
Sep 2026Built an independent SAP landscape in nine months to separate from Glanbia, across 95+ countries
TirlánSAPAdoptedSAP
Jul 2026Deployed two Copilot Studio audit agents to auditors across 39 countries
Grupo BimboMicrosoftAdoptedMicrosoft
Jun 2026Used GPT-Rosalind to map the skin microbiome and brought virtual try-on into ChatGPT
L'Oréal LuxeOpenAIAdoptedL'Oréal
Jun 2026Rolled out Snowflake CoCo across the entire company, beyond the data team
WHOOPSnowflakeExpandedSnowflake
Jun 2026Unified observability for the Hue connected lighting platform across cloud, embedded and mobile
SignifyDatadogConsolidatedDatadog
May 2026Connected ERP and operational platforms through Workflow Data Fabric to act on data in real time
ZespriServiceNowAdoptedServiceNow
Apr 2026Standardized its global workforce on Gemini Enterprise as its primary AI platform
MarsGoogle CloudConsolidatedGoogle Cloud
Apr 2026Signed a multi-year deal to migrate onto Google Cloud and use Gemini for supply chain decisions
PepsiCoGoogle CloudMoved tofrom existing IT ecosystemGoogle Cloud
Nov 2025Switched observability to Datadog during its AWS migration, cutting incidents 76%
Mondelēz InternationalDatadogMoved tofrom previous monitoring vendorDatadog
Nov 2025Signed a multiyear alliance to build its Oz farmer assistant on Azure AI Foundry
Land O'LakesMicrosoftExpandedMicrosoft
Nov 2025Deployed Claude on its internal AI platform used by 44,000 employees a month
L'Oréal LuxeAnthropicAdoptedAnthropic
Jul 2025Set up an Agentic AI and Data Factory with IBM to run agents across its countries
Elior GroupIBMAdoptedIBM
Apr 2025Adopted Databricks as the core data foundation for analytics and AI across its markets
DanoneDatabricksAdoptedDatabricks
UndatedAutomate core business processes and campaign creation using an AI mission control system.unverified
MarsGoogle CloudMoved tocloud.google.com
UndatedStreamline distribution, support, and digital channel enablement for retailers.unverified
PepsiCoSalesforceAdoptedsalesforce.com
UndatedMoved its data warehouse from Amazon Redshift and Dremio to Snowflake
WHOOPSnowflakeMoved tofrom AWSSnowflake
UndatedConsolidated 500+ data lakes into one enterprise data lake on Snowflake in two years
Kimberly-ClarkSnowflakeConsolidatedfrom 500+ shadow data lakesSnowflake
UndatedStandardized on Elastic for full stack observability, cutting 55 tools to under 20
PepsiCoElasticConsolidatedElastic
UndatedReplaced an Azure Event Hubs setup with Confluent Cloud for event streaming
L'Oréal LuxeConfluentMoved tofrom MicrosoftConfluent