Adopted · Press release · Nov 2025 · ChatGPT Enterprise, Apps in ChatGPT
Launched a shopping app in ChatGPT and uses ChatGPT Enterprise across its teams
From Target to Launch First-of-its-Kind Conversational, Curated Shopping Experience in ChatGPT, Target, Nov 2025.11 months agoChecked Sep 26, 2026 Target stack · OpenAI customers
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| Sep 2026Signed a new agreement giving engineering and product teams broader access to frontier models |
| Sep 2026Signed a 27-month OneGov deal for consumption-based ChatGPT access across federal agencies |
| Aug 2026Signed an enterprise deal to deploy OpenAI models company-wide and launched a ChatGPT plugin |
| Jun 2026Used GPT-Rosalind to map the skin microbiome and brought virtual try-on into ChatGPT |
| May 2026Integrated OpenAI models into its AI services and rolled them out to group employees |
| May 2026Added car rental search and booking to its app in ChatGPT for travelers globally |
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