Configure governed data models and publish attributes to build audiences
Stated outcome: 90% net-new marketing signals
In the first session of using CustomerLake, HP configured data models, published attributes, and became ready to build audiences — a process that could’ve taken 2-3 months with a traditional CDP.
From How HP Is Building an AI-Ready CDP with Databricks CustomerLake | Databricks Blog, databricks.com, Oct 2026.7 days agoChecked Oct 21, 2026 HP stack · Databricks customers
Unverified: found by the daily run and not yet checked by hand.